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REALTORS: Why thought is the enemy of sales

Tom Ferry examines the sales skills that matter mostThe client across the table stares expectantly at you. Suddenly you realize that instead of listening, you’ve been thinking about what to say next. It’s your time to talk. But deep down, you don’t really know what to say.It happens to every salesperson at one time or another. But that doesn’t mean it should. To provide the level of service that leads to happy clients and tons of referral

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REALTORS: How to solve real estate’s 6 biggest closing challenges

Look for a secure, collaborative, end-to-end digital transaction platformEvery real estate agent knows the moment an offer is accepted, the deal’s far from done with the thorny closing gauntlet still ahead.At this stage of a sale, commonly called escrow or a pending sale, real estate agents and their clients enter a heightened mode of vigilance and care as they coordinate inspections, prepare their down payment, execute their loans, evaluate ho

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REALTORS: Words That Have Deeper Impact on Clients

The difference between the most successful real estate professionals and those who do average business may be just a couple of words. The way you phrase what you say can have a big impact on your ability to attract clients, according to a study by Gong, a product that uses artificial intelligence to identify top buzzwords for salespeople. The company analyzed more than 500,000 sales conversations to identify the most effective words and phrases

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REALTORS: The 15 Best Books for Real Estate Agents

As a real estate professional, there will always be more to learn. The actual act (and art) of selling a home isn’t too hard. It’s everything else you need to do to have a successful career in real estate that proves more difficult.Think about it. Even if you have the most amazing brokerage support in the world and the deepest network of experts to assist you, you still have to understand, manage, and work toward mastering: Business mana

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Welcome to the Team Amit Tumber Dealing the Yuba-Sutter Area

iPro currently deals throughout the states of California, Texas, Florida and New York. We continue to strive and broaden opportunities for real estate professionals and consumers. Visit www.iprore.com for the latest information and links.Click here for information on becoming a salesperson.

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REALTORS: How to Triumph in a Bidding War

With a record low number of listings this spring, more buyers may be finding themselves in a bidding war for the home they want. CNBC recently highlighted a few tips on how buyers can be successful in a bidding war, including:Set the maximum price from the start. Home shoppers should factor in the monthly mortgage payment, property taxes, homeowners insurance, and any homeowner association or condo fees. They’ll want to arrive at a general est

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Welcome to the Team Gregory Heard Dealing the Houston Area

iPro currently deals throughout the states of California, Texas, Florida and New York. We continue to strive and broaden opportunities for real estate professionals and consumers. Visit www.iprore.com for the latest information and links.Click here for information on becoming a salesperson.

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Welcome to the Team Jonathan Parks Dealing North Texas and the Tampa Bay Area

About JohnI have over 20 years of experience selling, acquiring, listing and rehabbing both residential and commercial properties, as a licensed Realtor in California and as an investor and recent licensed Realtor in the state of Texas. In Southern California, for many years I owned and managed many properties throughout southern California and assisted both investors and residential home buyers acquire properties negotiating to the best possible

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REALTORS: These 3 Moves Can Boost Your Web Traffic

If you want to get more prospects on your website this spring, you may want to take a closer look at your promotional efforts online. Forbes.com columnist Brad Keys recently offered a few of the best strategies for 2018 in getting more traffic to your website, including:1. Use hashtags.On your social media posts, make sure you include a proper hashtag to help promote it. “People have become increasingly picky about the content that they consum

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BROKERS: Two Ways to Reduce Your Firm’s Liability Risk

You know those classic unsolicited emails from scammers posing as a Nigerian prince or a long-lost cousin? The ones with dreadful grammar, five different fonts, and three type colors? In some ways, we can consider those the good ol’ days of phishing scams, because they were quite easy to identify as false.Today, email scams are much more sophisticated, explained Katie Johnson, NAR’s general counsel and senior vice president of legal affairs

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